For us it is all about experience.

At the centre of everything we do is creating a positive impact & experiences for all

Founder - Joy Zarine

About our founder

The Hospitality Agency was created by Joy Zarine.

From cocktail bartending in her teens, to managing bars and clubs front-of-house, planning and managing large scale events and even working with the world’s most popular venue, The O2, Joy has a wealth of first hand experience in hospitality, marketing and events.

“ I created The Hospitality Agency to develop new and existing businesses to become distinctive brands, launch highly effective campaigns and to help win our clients awards. Our work is strategic and creative, translating across print, digital and social media and we are proud to work with a such a fantastic and wide range of hospitality clients across the UK “

Joy Zarine, Chief Experience Officer - The Hospitality Agency

Find out more about Joy at


OUR MIssion

We believe that businesses doing good, is actually good for business. Here’s a little more about the amazing charities we proudly support.


Together for better

Commitment To Community

We proudly support the work of Mind Bexley who provide advice and support to empower anyone experiencing a mental health problem. They campaign to improve services, raise awareness and promote understanding.

We are also proud to support The Samaritans, who offer a safe place for people to talk any time 24/7, in their own way – about whatever’s getting to them.

Pencils of Promise

Pencils of promise

Quality Education For All

We are proud to support Pencils of Promise, a global community that believes everyone deserves access to quality education. Together we’re reshaping the landscape of education guided by our 100% PROMISE.

Education is the most powerful weapon we can use to change the world. Education reduces poverty, empowers women and helps prevent disease. Find out more: Pencils of Promise

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CHarity: water

Clean Water Changes Everything

We proudly support charity: water which brings clean and safe drinking water to developing countries, improving health, education, and opportunity - especially for women and children.

Charity: water has funded 29,725 water projects for 8.4 million people around the world.

100% of donations go to bringing clean water to people in need.


Our Passion

We love the work we do. We are passionate about creating brands that our clients and their guests love too

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We attract the right team members & the right clients to build awesome brands with.


We Help First

In hospitality the challenges are never ending. That’s why at our core, is the belief that we help first. With whatever advice or assistance necessary.

Excellence As Standard

Because OK is nearly really OK, OK? We believe in giving our clients our exceptional best at all times. We strive to be better than yesterday, every single day.

Play The Long Game

We are not about the quick wins in business or making the quick bucks either. We have grown with our clients, built firm foundations and believe in the long game.

You Get What You Give

We trust that we will get back, what we put in. We work with the best clients, the most energetic and fun teams and are fortunate to love the work we do. We put in 100% and get that back.